Being unqualified is never an excuse not to get started.

About 11 years ago, a friend and I opened a bike shop. For 8 years before that I had thought and dreamed of opening a bike shop almost continuously. A year after opening the shop I reflected on what I learned, and the key lesson was that I was more afraid of opening the shop than I should have been. I was afraid I needed more experience, education, and money. Ultimately, these were excuses to avoid taking action. In hindsight, I was never going to have "everything" I needed. Now, I simply focus on embracing the fact that taking action often dictates my future action. Getting into the work clarifies what skills and resources I need to work on and develop. This can actually save time and money by allowing me to focus on what actually works and what really matters.
- Antonio Gonzalez


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